AOKI: LINEN BRANDING

I collaborated closely with Megan Aoki, the founder of a tie-dye linen brand, to develop the brand’s visual identity. Drawing from her personal inspirations and stories of her Native American childhood, I designed a modern geometric logo that creates a unique juxtaposition from the organic, unpredictable nature of tie-dye.

————

I DELIVERED: VISUAL BRAND IDENTITY / PACKAGING DESIGN / PRINTED MARKETING COLLATERAL

“Julie Lee was an absolute pleasure to work with! She took a look at my image references and inspiration feedback and quickly provided me with wonderful options that conveyed exactly what I had expressed but even better. She was also able to anticipate what I needed before I had even thought about what the next steps would be. I am beyond excited for my logo/branding and can’t wait to work with Julie Lee on other future projects.”

Aoki - Megan Aoki, Founder